Little White Lies - Research into Review. Carla

Little White Lies is a bi-monthly, British independent movie magazine that features writing, illustration and photography related to cinema. It is published by London-based creative agency The Church of London. Their website is here.

Their reviews are edgy and straight to the point. They use complex language and target purely the film enthusiasts.
The target audience is for people aged around 18 - 30. The reviews are filled with satire humour and intelligent puns, whilst still critiquing the film to a high standard.

The magazine reviews are the main features of the magazine. The template is the same for each one. The format is very clear and bold, making it eye catching. The magazine uses a tripartite ranking system. The categories (Anticipation, Enjoyment and In Retrospect) are marked out of 5 and accompanied by explanatory text.



This is an example of one of their reviews.

The standard set-out they used is an image from the film that takes up about a third of the page, with the the title of the film, centre justified in Century Gothic. Underneath that is the Director, who stars in it, and the release date. There is a mix of Italics and normal font in Upper and Lower case all in Aparajita Font. 

Then the main review begins with an upper case first letter embedded in the text in bold and much bigger than the rest of the review. This draws the reader to begin reading the review. The review is  all in Century Gothic. It is usually made up of 6 paragraphs. This repetitive layout means the target audience know what to expect and it works.

Then the final review is made through the tripartite ranking system where the numbers are bold and in Century Gothic to immediately show what the film is rated on in terms of Anticipation, Enjoyment and Retrospect. Those 3 categories are written in Aparajita Font and again show a mix of Normal and Italic Font.

This review format from Little White Lies is the one we will be following when creating our own Film Review. We will create it on Indesign and then fill it with our review text that we will shortly be writing.